About us

Trenches Co is an inspirational clothing and accessory brand destined to spark fire within the budding fashion industry. Trenches Co is the brainchild of LA recording artist and entrepreneur Mar Keith Anthony.  Since its inception as a grassroots expression of creativity, Trenches Co has grown from a small mom and pop Los Angeles brand cultivated in the streets of Long Beach & Compton to a nationally recognized underground player within the world of fashion, entertainment, sports and music throughout North America.  The brands inception took place in a small apartment in Long Beach in collaboration with Mar Keith's Family members.  

From entertainers and athletes to generations X and Y, Trenches Co has gloved the bodies of hip-hop moguls, professional sport stars, R&B artists, dot.com geeks and college students. Like a Michelangelo
painting that keeps drawing new interest, Trenches Co signature style mixes conventional design with a variety of cultural blends, edgy colors, artistic messages and trend setting concepts.

Some of the brand’s most popular clothing items include outerwear, hoodies, crewnecks, message t-shirts, caps, and beanies.

As founder and co-owner of Trenches Co, Mar Keith wanted to create something unique that would help bridge the gap between streetwear, urban lifestyle, hip-hop music and a multi-cultural society. “In the video ’Throw Up,’ I wanted to do something special and wear my own inspirational clothing line,” explains Mar Keith. From this singular idea, Mar Keith begin creating limited edition screen print t-shirts out of his home based garage and selling them exclusively online. Through word of mouth, social media and street style hustling, every item created by Trenches Co would sell out within hours.

Due to the company’s increased supply and demand needs, Mar Keith's residential production lab and original two-man operation team soon became too small to keep up with the brand’s ever growing notoriety. In 2016, Mar Keith leased its first office and manufacturing space to help accommodate its soaring popularity.
By 2018, Trenches Co production and sales growth reached a milestone of more than 25,000 units sold and Mar Keith decided it was time to expand the brand globally.  

Through Trenches Co’s newly charged executive management team and fast forward growth plans, the revolutionary clothing company is firmly positioned to lead, inspire and promote its game changing fashion DNA. And since the next revolution might not be televised or tweeted, Trenches Co is committed to making sure it will be worn.